Higher / Lower
Fast predictions tied to live player and team performance.
#1 Brand Activation Agency | Engage Audiences & Drive ROI
FanPlay transforms live events into interactive prediction experiences that drive participation, capture fan data, and unlock sponsorship opportunities.
Keep fans participating throughout the event.
Turn gameplay into valuable audience insights.
Create branded moments and premium inventory.
Drive return engagement through competition.
Prediction games, trivia, brackets, and custom challenges designed to keep fans engaged throughout every event.
Fast predictions tied to live player and team performance.
Quick prediction prompts tied directly to game moments.
Complete event-driven boards throughout the game.
Create lineups and compete against other participants.
Predict finishing positions and earn points for accuracy.
Timed questions that keep fans engaged throughout the event.
Build unique challenges around sponsors and storylines.
Extend gameplay across tournaments and multi-day events.
FanPlay is built for speed and simplicity. Fans scan, play, and compete without leaving the action, creating a seamless second-screen experience.
Quick picks tied directly to live gameplay keep fans engaged from start to finish.
Tournament-style gameplay extends participation across entire events and seasons.
Create branded moments that drive fan interaction and sponsorship value.
FanPlay doesn't just ask questions—it helps fans make smarter predictions with real-time context, trends, probabilities, and storyline-driven insights before they make a selection.
FanPlay creates engagement opportunities that extend beyond the game— helping organizations increase participation, capture audience insights, and unlock sponsorship value.
Keep fans engaged from pre-event predictions through final outcomes, encouraging repeat interaction throughout the experience.
Turn gameplay into valuable first-party audience insights that support future marketing, loyalty, and engagement initiatives.
Integrate branded challenges, custom predictions, and sponsored moments that generate meaningful fan interactions.
FanPlay combines flexible gameplay, sponsorship opportunities, and real-time engagement tools into a single platform that is easy to launch, customize, and scale.
FanPlay isn't just for sports. Reality TV fans can predict who stays, who goes, and who couples up — in real time, under your brand, with zero gambling risk.
From award shows to reality finales, FanPlay's entertainment mode brings the prediction experience to any live event. Fans vote, predict, and compete — all under your brand.
FanPlay is a white-label prediction game platform that turns any live event into an interactive brand experience. Fans make predictions about live sports, award shows, and entertainment events while brands capture first-party data, drive dwell time, and build season-long engagement. The platform runs on any device with no app download required and disappears into your brand — "Bud Light Predictions" or "Hawks Gameday Challenge," not FanPlay.
No. FanPlay is a sweepstakes and engagement platform — no money is ever wagered. Fans play for points, bragging rights, and brand-provided prizes, not cash payouts tied to predictions. FanPlay is legal in all 50 states, requires no gaming licenses, has no age-gating beyond standard sweepstakes requirements, and is brand-safe for every sponsor category — CPG, automotive, entertainment, retail, airlines, and more.
The fan journey takes about 10 seconds to start. A fan scans a QR code at a venue, clicks a link in an email or social post, or visits a branded microsite. They get a personalized set of predictions for that night's game or event. As the action unfolds, AI commentary updates them on their picks in real time — no refreshing, no box score hunting. After the final buzzer, every fan receives a personalized AI breakdown of their performance: their best calls, their toughest misses, and what to watch next time.
FanPlay includes four game modes on one platform.
Bingo — Fans receive a unique 5x5 card of AI-generated predictions. Get a row, column, or diagonal correct to win. Best for in-venue activations, watch parties, and casual fans.
Draft — Fans browse 30+ AI-generated predictions and build their own card. The deepest engagement mechanic available. Best for engaged sports fans and season-long programs.
Pick'em — Over/under player props with AI-calibrated lines, in the same "More or Less" format fans already know. Best for quick-play activations.
Bracket — Tournament-style winner picks across rounds with upset multipliers. Best for March Madness, playoffs, award shows, and elimination events.
FanPlay supports every major US sport with real-time prop generation and automatic resolution: NBA, NCAA Basketball, NFL, MLB, NHL, and MLS. FanPlay also supports entertainment events — the Oscars, Grammys, Emmys, the Bachelor, Survivor, Love Island, or any live event with predictable outcomes.
No. FanPlay is fully browser-based. Fans go from discovery to playing in under 10 seconds — no download, no account setup. Works on iOS and Android. This is a critical differentiator for in-venue activations where every extra step of friction costs you participants.
Every other prediction platform generates props the same way: take a player's season average, add or subtract a little, and present an over/under line. No context. No story. No reason to care.
FanPlay's proprietary AI engine produces narrative-driven predictions with expert-level reasoning attached to every pick. Beyond the props, FanPlay delivers three layers of AI storytelling no competitor offers: pre-pick insight before the game, live commentary during the game, and a personalized post-game breakdown after. No other platform — not Low6, not Genius Sports, not Boom, not Tally — delivers this experience.
Every fan who plays opts in. Brands receive email addresses, engagement metrics, prediction patterns, and behavioral data. FanPlay consistently delivers 80%+ opt-in rates, 8–12 minutes of active dwell time per session, and 40%+ return rates in multi-game series. Game results push directly to your backend via webhook for prizing, rewards, and CRM workflows.
Yes — white-label is the default. FanPlay takes on your brand's colors, logo, typography, and voice. The technology is invisible; the brand experience is everything. Every touchpoint — the prediction cards, the live commentary, the post-game analysis — carries your brand, not ours.
Yes. FanPlay works at stadium concourses, sponsor activations, watch parties, and brand events. Fans walk up, scan their phone, and start playing in seconds. Large-format displays can show the live leaderboard as predictions resolve. Fans who play on-site receive their AI performance analysis via email after the event.
FanPlay's AI engine ingests current season stats, recent game logs, injury reports, matchup data, team pace, defensive ratings, and real sportsbook player prop lines. It generates predictions calibrated by difficulty — easy, medium, hard, and longshot — and writes a 1–2 sentence explanation for every single prediction. During the game it delivers personalized live updates. After the game it generates a custom performance breakdown for every participant.
Contact the MoZeus team to request a live demo. We'll walk you through a live game activation, show you the white-label customization options, and help you identify the right game mode and activation format for your program. FanPlay is available for single-event activations, multi-game series, and full-season programs.
