1
The consumer provides input
The consumer provides input. This could be a photo, a text prompt, answers to questions, or physical movement captured by a camera.
2
AI processes the input
AI processes the input. Depending on the technology — generative image AI, large language models, computer vision, or pose detection — the system creates a unique output for that consumer.
3
Consumer receives personalization
The consumer receives something personalized. A custom image, a video, a recipe, a message, or a product recommendation. Something they can keep, share, or print on-site.
4
Brand captures data
The brand captures data. With consumer consent, the interaction generates a lead, a profile, or behavioral data that feeds back into the brand’s CRM and marketing systems.
