COUNTRY Financial partnered up with MoZeus to create tools to help their financial representatives start conversations with consumers at their events. The easy-to-use interface featured digital sweepstakes, a photo opportunity and instant win games.
COUNTRY Financial utilized MoZeus’ digital engagement tools to start the conversation with consumers at live events. As illustrated below, MoZeus designed a custom application to arm their financial representatives with an easy-to-use mobile interface. Promotional technologies included are digital sweepstakes, photo marketing and instant win games (spin to win and scratch to win). Additionally, the solution provides reps with the ability to capture lead information, share information about products and services, and even educate consumers about career opportunities. How have the results been? COUNTRY Financial is engaging more consumers at live events than ever before and turning prospects into customers.